MPA – The Association of Magazine Media (formerly Magazine Publishers of America) - table@45ROCK Dinner Series

table@45ROCK Dinner Series - Photo Highlights

May 7, 2012

The dinner series table@45ROCK — held at 45 Rockefeller Center, overlooking the Prometheus Fountain — was inaugurated on April 27, 2011 and proved a great success. In 2012 the discussions will turn from issues like workflow and the right amount of enhancement toward the intersection of creative execution, navigation, engagement and measurement as well as increasing "findability" and monetization of magazines apps.

Chris Kevorkian, MPA's EVP/Digital has teamed up with a great line-up of co-hosts for this year's digital dinners: Dana Points, Editor-in-Chief, Parents/American Baby; Jim Meigs, Editor-in-Chief; Editorial Director, Men's Enthusiast Group, Popular Mechanics; Mike Hofman, Digital Managing Director, Glamour; and Kim Kelleher, Publisher, Time Magazine.

Following each dinner, key take-aways will be featured here, and will be promoted in the MPA Roundup. Follow the conversation on twitter @MPADigital #45ROCK.

May 7th, 2012 Dinner

Our first table @ sanfrancisco was a smashing success! We covered a lot of ground regarding readership, subscription models, monetization, navigation, and the use of social media in apps. The turnout was unbelievable and we’re already working on scheduling another West Coast dinner. We welcome your thoughts and feedback.

Let’s keep the conversation going. If you’d like to join us at the “table” send your name and email to digital@magazine.org for consideration.

Check out the full photo gallery on Flickr from this month’s digital dinner.


Aaron Jones, Charli Ornett, Alan Phinney, Chris Kevorkian		Chris Kevorkian, Barb Newton, Alan Phnney, Charli Ornett


Chris Kevorkian, Jim Meigs, Dawn Sanders		Digirati


James Vlahos, Jim Meigs, Chris Kevorkian, Jane Goldman		Jane Goldman, James Vlahos


Jeremy Lacroix, Davina Baum, Chris Kevorkian, Julia Cosgrove, Jane Goldman		Jeremy Lacroix, Erika Ehmsen


Jeremy Lacroix, Zeke Koch, Kimberly Talbot		Jim Meigs, Chris Kevorkian


Julia Cosgrove, Jason Snell		Kaitlin Quistgaard, Barb Newton


Kimberly Talbot, Jeremy Saum		Megan Miller, Ulla McGee, Dawn Sanders


Mike Kisseberth, Lisa Bentley, Andrew Kramer		Tim Leong, Andrew Kramer, Zeke Koch


Tim Leong, Jane Goldman		Tim Leong, Jim Meigs, Erika Ehmsen


Todd Sotkiewicz, Chris Kevorkian		Zeke Koch, Chris Kevorkian, Kimberly Talbot, Andrew Kramer

ATTENDEES

Adobe:
Zeke Koch
Sr. Director of Product Management

Kimberly Talbot
Director of Relationship Marketing

AFAR Media:
Ms. Davina Baum
Director of Digital Content, AFAR Media

Ms. Julia Cosgrove
VP, Editor in Chief, AFAR Media

Mr. Jeremy Saum
Executive Editor, AFAR Media

AOL:
Jeremy Lacroix
Creative Director, Mobile, AOL.com

Architectural Digest:
Kelly Givas
San Francisco Director, Architectural Digest

Bonnier Corporation:
Megan Miller
Digital Content Director, Bonnier

Mr. Jacob Ward
West Coast Bureau Chief, Bonnier Corporation

Bloomberg BusinessWeek:
Ms. Sara McGovern
Account Manager, Bloomberg BusinessWeek

Business Journals:
Dawn Sanders
National Sales Manager – Digital, The Business Journals

CBS Interactive:
Jane Goldman
VP &GM, CBS Interactive – Entertainment and Lifestyle

Competitor Group:
Somyr Perry
Executive Editor, Competitor Group

Dwell:
Ms. Celine Bleu
Director of Online Sales Development, Dwell

Ms. Nancy Alonzo
VP, Marketing & Product Development, Dwell.com

Forbes:
Lisa Bentley
Director of Sales and Business Development, Forbes Media

IDG:
Mike Kisseberth
President & CEO, IDG Consumer: PC World, Mac World and SMB

Jason Snell
Editorial Manager, Editor Technology, Mac World

Ulla McGee
VP Mobile Products, PC World Communications and Mac Publishing

Mr. Aaron Jones
CTO, VP Product Development, PC World Communications, Inc.

Hearst:
Jim Meigs
Editor-in-Chief; Editorial Director, Hearst Men's Enthusiast Group,
Popular Mechanics

Lauren Johnson
Group Advertising Director
Hearst Magazines

Kramer Media:
Andrew Kramer
President, Kramer Media, Men’s Health, Women’s Health, Crisp Media

Meredith:
Tamara Birdsall
Chief Creative Officer, Real Girls Media Network, Meredith
General Manager, DivineCaroline

MPA:
Chris Kevorkian
Chief Marketing and Digital Officer, MPA

Foladé Bell
Digital Specialist, MPA

Sunset:
Barbara Newton
President, Sunset Publishing Corporation

Christine Ciarmello
Executive Editor, Sunset Publishing

Yoga Journal:
Kaitlin Quistgaard
Editor-in-Chief, Yoga Journal

Charli Ornett
Creative Director, Yoga Journal

7x7:
Todd Sotkiewicz
President, 7x7 and California Home+Design

Sponsored by adobe

April 24, 2012 Dinner

We welcome your thoughts on our April discussion: Engagement & Tablet Metrics .

Let’s keep the conversation going. If you’d like to join us at the “table” send your name and email to digital@magazine.org for consideration.

Check out the full photo gallery on Flickr from this month’s digital dinner. Everyone looked marvelous.

ATTENDEES

Dean Abatemarco, Reader's Digest	Kristen Jones Connell, Time Inc.
Jennifer Barr, Travel + Leisure	David Kaye, The Economist
Foladé Bell, MPA	Christopher Kevorkian, MPA
Patty Bogie, MPA	Christine Leonard, Foreign Affairs
Pamela Dunaway, Weider History Group	Kevin S. McKean, Consumers Union
Wayne Eadie, MPA	Mary Mitchell, Consumer Reports
Marti Golon, Reader's Digest	Robert Newman, Reader's Digest
Michael Hofman, Glamour	Karla Partilla, Cooking Light
Sid Holt, ASME	Eva Pfaff, New York Magazine/nymag.
Carol Houston Plum, Hearst Magazines	David Seideman, Audubon
Beth Ifcher, Hearst Magazines


Mike Hofman, Chris Kevorkian		Beth Ifcher, Marti Golon, Eva Pfaff


Christine Leonard, David Seideman, Patty Bogie		David Kaye, Brent Allen, Erin Loop


David Seideman, Wayne Eadie		Dean Abatemarco, Marti Golon


Erin Loop, Brent Allen		Linda Hall, Karla Partilla, Carol Plum, Kris Connell


Mike Hofman, Dean Abatemarco, Sid Holt		Patty Bogie, David Seideman, Christine Leonard, Kevin Mckean

March 28, 2012 Dinner

This month’s dinner was truly compelling. We covered a lot of ground regarding going beyond typical enhancements and incorporating interactive tools, game-like experiences, and utilities to access or manage databases. Everyone’s willingness to share is essential to accelerating the industry’s ability to optimize the tablet, e-reader and smartphone experience for all constituents. These dinners are really helping us move forward as an industry.

We welcome your thoughts on our March discussion: DEEP INTERACTIVITY: Tools, Games, and Databases -
Using the Power of the Tablet to Go Farther Past Print.

Let’s keep the conversation going. If you’d like to join us at the “table” send your name and email to digital@magazine.org for consideration.

Check out the full photo gallery on Flickr from this month’s digital dinner. Everyone looked marvelous.

ATTENDEES

Jane Barratt, Rumble	Nina Link, MPA
Matt Bean, Rodale	Emily Masamitsu, Marie Claire
Jerry Beilinson, Popular Mechanics	Nate Matthews, Field & Stream, Outdoor Life
Sean Bumgarner, Men's Health	Angela Matusik, iVillage NBC Universal
Wendy Elman, Scientific American	Pamela McCarthy, The New Yorker
Susan Fletcher, Meredith Interactive Media	Jim Meigs (co-host), Popular Mechanics
Susan Hassler, IEEE Spectrum	Ned Newhouse, Condé Nast
Mamie Healey, O, The Oprah Magazine	Robert Priest, Priest + Grace
Sid Holt, ASME	Kellye Rogers, The Nation
Chris Kevorkian, MPA	Julia Schulhof, Hearst Magazines
Grace Lee, Priest + Grace	Sarah Spagnolo, Travel + Leisure
Gideon Lichfield, The Economist	Mark Stanich, American Express Publishing Corp.
	John Walker, Popular Mechanics


Jim Meigs, Angela Matusik, Chris Kevorkian, Susan Fletcher		Chris Kevorkian, Jerry Beilinson, John Walker


Chris Kevorkian, Julia Schulhof, Jim Meigs, Nate Matthews		Chris Kevorkian, Pamela McCarthy


Emily Masamitsu, Jane Barratt		Jerry Beilinson, John Walker


Jim Meigs, Grace Lee, Robert Priest		Kellye Rogers, Nina Link


Matt Bean, Chris Kevorkian, Nina Link, Jane Barratt, Sean Bumgarner		Matt Bean, Ned Newhouse


Nate Matthews, Gideon Lichfield, Patty Bogie		Nina Link, Jane Barratt, Julia Schulhof


Robert Priest, Susan Hassler		Sarah Spagnolo


Sid Holt, Mark Stanich		Wendy Elman, Chris Kevorkian


Wendy Elman, Patty Bogie, Susan Fletcher

January 25, 2012 Dinner

table@45ROCK 2012 officially launched this on January 25 with a lively conversation that focused on Navigation and Social Media. Of particular interest was the growing communities of Pinterest and Tumblr, which led to a discussion of the upcoming MPA Social Media Research study that should be going into the field in two weeks or so.

Initially the goal of the dinner(s) was to provide a monthly forum for leading innovative magazine media pros to convene and share the challenges and successes of creating & curating cross-platform content for tablets and smartphones. From these discussions emerged the need for The MPA Magazine Media Lab, Tablet Research and the White paper on Personal Mobile Devices.

Let’s keep the conversation going. If you’d like to join us at the “table” send your name and email to digital@magazine.org for consideration.

Check out the full photo gallery on Flickr from this year’s first digital dinner. Everyone looked marvelous.

ATTENDEES

Susan Avery, More	Mike Hofman, Glamour
Jennifer Barr, Travel + Leisure	Sid Holt, ASME
Foladé Bell, MPA	Chris Kevorkian, MPA
Matthew Cokeley, Mag+	Nina Link, MPA
Terry Day, National Geographic Society	Bill Marr, National Geographic
Rachel Feddersen, The Parenting Group	Samuel Mead, FamilyFun
Ruth Feldman, Martha Stewart Living Omnimedia, Inc.	Jim Meigs, Men's Enthusiast Group, Popular Mechanics
Carin Gorrell, Self	Declan Moore, National Geographic Society
Ann Hallock, FamilyFun, Meredith Corporation	Cynthia Hall Searight, Self
Kathleen Harris, RealSimple.com


Chris Kevorkian	Cynthia Searight, Carin Gorrell, Jim Meigs, Ruth Feldman


Ann Hallock, Samuel Mead and Rachel Feddersen	Ruth Feldman and Dana Points


Terrence Day and Bill Marr	Rachel Feddersen and Mike Hofman


Ruth Feldman and Susan Avery	Declan Moore and Nina Link


Chris Kevorkian and Jennifer Barr	Matthew Cokeley and Bill Marr


Chris Kevorkian, Cynthia Searight, and Carin Gorrell	Mike Hofman and Kathleen Harris

Table@45ROCK Cocktail Reunion

More than a hundred former attendees and friends of MPA and ASME's digital dinner series turned out for the reunion cocktail event on Nov. 9, at Pulse Restaurant in Rockefeller Center.

October 19, 2011 Dinner


D. Points, B. Wong and L. Mandel	N. Link and S. Shepard


K. Barraclough, C. Valentino and G. Hano	C. Kevorkian, N. Rizzo and A. Zimak


C. Delich and N. Newhouse	C. Plum and M. Gallops


L. Mandel and D. Seideman	W. Eadie and D. Points

September 21, 2011 Dinner

ATTENDEES

Pamela Abbott, American Express Publishing Corp.	Barbara O'Dair, Reader's Digest
Andrea Amadio, Parents/American Baby	John Paris, Time Inc.
Kate Carrington, Esquire	Ann Powell, Reader's Digest
Matt Chamberlain, Hearst	Elvira Perez, MPA
Eric Gillin, Esquire.com	Anne Sachs, Glamour
Sid Holt, ASME	Joel Saferstein, American Park Network
Peter Frank, Travel + Leisure	Liz Schimel, Meredith Corporation
Deepali Kakar, Good Housekeeping	Lisa Schneider, Budget Travel
Chris Kevorkian, MPA	Tabitha Sukhai, Time Inc.
Tara Knight, Reader's Digest	Marty Walker, Walker Communications
Nina Link, MPA	John Walker, Popular Mechanics
Kate Muth, Martha Stewart Living Omnimedia, Inc.	Deborah Wilburn, Prevention.com


Matt Chamberlain, Anne Sachs, Lisa Schneider	Deepali Kakar, Eric Gillin


John Paris, Chris Kevorkian	John Paris, Deborah Wilburn, Sid Holt

Elvira Perez, Pamela Abbott, John Walker	Ann Powell, Marty Walker

	Deborah Wilburn, John Paris, Andrea Amadio, Barbara O'Dair

July 20, 2011 Dinner

ATTENDEES

Dean Abatemarco, Reader's Digest	Mike Hofman, Glamour
Simon Barnett, LIFE.com	Neil Jamieson, Money
Jerry Beilinson, Popular Mechanics	Mark Jannot, Bonnier Corporation
Marlea Clark, Prevention	Chris Kevorkian, MPA
Frank Costello, MPA	George Kimmerling, All You
Anthony Danzi, Future US, Inc.	Frank Lalli, The Rooster Group
Kristen Dollard, Self	Nina Link, MPA
Rachel Feddersen, The Parenting Group	Emily Masamitsu, Marie Claire
David Fine, Time Inc.	Steve Motzenbecker, nymag.com
Kristin Fitzpatrick, Marie Claire	Barbara O'Dair, Reader's Digest
Nancy Graham, AARP The Magazine	Cliff Ransom, Popular Science
Mike Haney, Popular Science	Eric Schurenberg, The CBS Interactive Business Network
John Haskin, Bonnier Corporation	Cynthia Hall Searight, Self
	Nina Willdorf, Budget Travel


S. Spagnolo and M. Haney	S. Barnett and M. Hofman


C. Griffin, K. Fitzpatrick and E. Masamitsu	S. Motzenbecker and B. O'Dair

D. Fine, N. Jamieson, A. Danzi and J. Beilinson	N. Graham and E. Schurenberg

M. Jannot and F. Costello	M. Haney, D. Fine and C. Ransom

B. O'Dair and N. Graham	M. Hofman and S. Motzenbecker

May 25, 2011 Dinner

ATTENDEES

Jennifer Barr, Travel + Leisure	Chris Kevorkian, MPA
Doug Brod, Spin	Nina Link, MPA
Merrill Brown, MMB Media LLC	Pamela McCarthy, The New Yorker
Joanna Coles, Marie Claire	Peggy Northrop, Reader's Digest
Dana Cowin, Food & Wine	Jason Revzon, The Taunton Press
Hugh Delehanty, AARP Media Properties	Susan Schulz, Cosmopolitan
Maureen Dempsey, InStyle.com	Anne Simpkinson, Guideposts
Susan Goodall, Glamour	Cyndi Stivers
Mike Hofman, Glamour	Mark Weinberg, Hearst Digital Media
Sid Holt, ASME	David Willey, Runner's World Magazine


Cocktails

M. Dempsey, D. Brod and S. Goodall	P Northrop, C. Kevorkian and P. McCarthy

Magazine Media Lab

N. Link and M. Weinberg	H. Delahanty and J. Revzon

S. Holt and M. Brown	J. Barr and D. Willey

April 27, 2011 Dinner

ATTENDEES

Jennifer Barr, Travel + Leisure		Steve Malley, ESPN The Magazine
James Bennet, The Atlantic		Kevin McKean, Consumers Union
Peter Castro, People		Jim Meigs, Popular Mechanics
Will Dana, Rolling Stone		Bob Newman, Reader's Digest
Rebecca Dolgin, The Knot, Inc.		Peggy Northrop, Reader's Digest
Alfred Edmond, Black Enterprise		Ann Powell, Reader's Digest
Sean Elder, Nomad Editions, LLC		Robert Priest, Priest + Grace
Rachel Feddersen, The Parenting Group		Ann Shoket, Seventeen
Kathleen Harris, RealSimple.com		Anne Simpkinson, Guideposts
Sid Holt, ASME		Ila Stanger, More
Chris Kevorkian, MPA		Sam Syed, Popular Science
Grace Lee, Priest + Grace		Chandra Turner, Parents

No items were found.


P. Northrop, L. Shirani, E. Harkin and S. Malley	S. Marik and G. Shaw


B. Ifcher and M. Greenfield	C. Cranley and J. Birnbaum


K. Connell and A. Jung	C. Stuckhardt, M. Greenfield and B. Ifcher


D. Koza and N. Telliho	C. Kevorkian and P. Haegele

Rich Antoniello, Complex	Chris Kevorkian, MPA
Stella Araya, Time Inc.	Nina Link, MPA
Jeff Barish, The Newsweek/Daily Beast Company LLC	Raquel Mayfield-Bradford, Black Enterprise
Ellen Bollinger, The Nation	Mary Murcko, Rodale Inc.
Larry Burstein, New York Magazine	Peggy Northrop, Reader's Digest
Christina Cranley, Martha Stewart Living Omnimedia, Inc.	Karla Partilla, Cooking Light
Craig DiNatali, Google	Howard Polskin, MPA
Jonathan Gage, strategy+business/Booz & Company	Kelly Restuccia, American Park Network
Steve Giannetti, The Taunton Press	Jason Revzon, The Taunton Press
Maximillian Hamilton, Black Enterprise	Paul Rossi, The Economist Group
Thomas Hartman, Condé Nast	John Sateja, Consumer Reports
Sid Holt, ASME	Amy Wilkins, Martha Stewart Weddings


A. Wilkins, N. Link, L. Burstein	P. Northrop, S. Araya


C. DiNatali, S. Giannetti, R. Antoniello	A. Wilkins, R. Mayfield-Bradford, K. Partilla

E. Bollinger, P. Northrop, N. Link and P. Rossi	J. Sateja, J. Revzon

E. Bollinger, R. Mayfield-Bradford	J. Revzon, C. DiNatali, P. Rossi and S. Giannetti