Magazine Publishers of America has adopted new name, tagline and logo: MPA – The Association of Magazine Media. The rebranding reflects the multi-platform nature of magazine content and a focused leadership agenda for MPA.
MPA’s new logo replaces the association’s previous turning page symbol with two rectangular frames that appear horizontally and vertically around the letters M-P-A, evoking the multiple ways through which magazine media are being experienced and enjoyed today. The following animation illustrates the evolution to MPA’s new logo, designed by Pentagram.
